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It’s a holistic approach to business and consumption. Sustainability is not just about reducing plastic. It’s about considering human and environmental health at every stage in the value chain, from sourcing to end of life cycle.
Oway became the first company to include upcycled ingredients from food that would have otherwise gone to waste. Organic, biodynamic, fair-trade, ethically sourced, and upcycled ingredients are all a part of our Green Science used in Oway's styling lineup.
Oway, is the world's first brand in the professional cosmetics industry to reach 99% plastic-free packaging. With the use of certified biodynamic and organic raw materials, obtained by ensuring maximum transparency throughout the supply chain, Oway guarantees pure plant ingredients and extracts in all its treatments respecting biodiversity.
Oway, is the world's first brand in the professional cosmetics industry to reach 99% plastic-free packaging. Since 2013, we have chosen to completely eliminate plastic from all our packaging, tools, furniture, and materials. Instead of using plastic bottles and tubes, we choose glass and aluminum - the most naturally occurring materials that can be easily and infinitely recycled. By deciding to eliminate plastic, we have avoided releasing millions and millions of plastic bottles into the environment, creating a circular and truly sustainable economy.
Oway, is the world's first brand in the professional cosmetics industry to reach 99% plastic-free packaging. With the use of certified biodynamic and organic raw materials, obtained by ensuring maximum transparency throughout the supply chain, Oway guarantees pure plant ingredients and extracts in all its treatments respecting biodiversity.
